The 2024 Live Unreal Summit is January 15-18. Get your ticket now.
LEADUP IS AN EXCLUSIVE, LEADERSHIP-ONLY, INTENSIVE EVENT WHERE YOU'LL LEARN EXACTLY WHAT'S NECESSARY IN 2023 TO TAKE YOUR TEAM/BROKERAGE TO THE NEXT LEVEL.
SINCE 2005
Jeff has been leading the Real Estate industry not just in listings and sales, but also brokerage and team growth. In Jeff's first two years in leadership, he was awarded for having the fastest growing office in his 16 office firm and later became the Director of Training & Recruiting for all of that franchise's Detroit offices.


FAST FORWARD
Today, Jeff leads the #1 home selling team in the state of Michigan for the last 10 years (982 units last year). His team has won nearly a dozen "best places" or "coolest places" to work awards, and last year Jeff's team was awarded the #1 Top Workplace in all of Metro Detroit by the Detroit Free Press.
Jeff now has over 600 agents in his brokerages, which combined do over $1 Billion in sales annually! In 2022, while other real estate businesses shrank, Jeff's businesses GREW.

RAISE YOUR LID
During this two-and-a-half day broker, owner, lead agent and team leader intensive, you will be exposed to high level thinkers and action-takers through main stage discussions, top broker/owner panels, 1:1 interviews, masterminds and more! We will get to have some fun too as on Monday evening there will be a Welcome Networking Reception for our attendees.
SPEAKERS & PANELISTS

Kathy Schweitzer
Director of Sales
Live Unreal Companies

Brent Conley
Leader
eXp: Team Conley

Janet Brinck
Co-Founder / Director of Strategy & Growth
ΓEA⅃

Vija Williams
Head of Industry
PLACE

Matthew Miale
VP Production: Livian
CEO: The Miale Team

Alanna Pfeffer
Director of Marketing
Live Unreal Companies

James Hern
Co-Founder
The Hern Group

Carin Nguyen
Founder
ΓEA⅃: The Carin Nguyen Real Estate Network

Tony Baroni
CEO
Tony Baroni Team

Taylor Kerrigan
Director of Sales
Glover Agency

Sarah Huffman
Founder & COO
RE/MAX Resul: A Good Life Group

Taylor Cornfield
Director of Agent & Client Experiences
Glover Agency

Kim Zuroff
Team Leader / CEO
KW Realty Centre

Laura Gillott
Founder
Gillott Home Group
_edited_edited.png)
Greg Erlanger
Operating Principal
EZ Sales Team / KW Toledo

Kate Simon
Director of Coach Development
Glover U

Laurie Finkelstein Reader
CEO
Laurie Finkelstein Reader Real Estate

Greg Harrelson
President
Century 21 The Harrelson Group
AGENDA
We'll cover everything from recruiting, training, coaching, team value propositions, operations, sales management, marketing & social media for leaders in the Real Estate industry!
-
7:30 | Coffee & Check InCheck in with your Leadership/Operations team, grab a seat, get settled and get ready for an Unreal experience to prepare you and your business for next year!
-
8:00 | State of The Company & VisionDuring this 60 minute session, your leadership team will take you through the accomplishments of this past year and lay out the goals, plan and vision for the future!
-
9:00 | Welcome Glover UOver the next 30 minutes, Jeff will set the stage for what we are going to accomplish together as a group today. Ground rules will be shared and expectations will be laid out so that everyone feels comfortable and excited for a great day!
-
9:30 | Mindset BreakRelax, reset, recharge. Spend this 15 minute break however you'd like!
-
9:45 | Culture is Production with Matt SutterThe Culture is Production section is designed to uncover everyone's TRUE professional and personal goals. This section can be customized to your own business's needs! Check out the Workshop Options we've listed.
-
11:00 | Mindset BreakRelax, reset, recharge. These 15 minutes are for YOU!
-
11:15 | Agent Business Plans with Jeff GloverJoin Jeff as he walks you through exactly how you are going to accomplish the goals that you set for yourself and your business in 2022.
-
12:00 | LunchBreak for lunch.
-
1:00 | Listing Techniques with Jeff GloverDuring this 90 minute session, Jeff will take you through our Glover U Listing Mastery program - the same one that he uses with his team to take 60+ listings every month!
-
2:30 | Mindset BreakBreak time.
-
2:45 | Lead Generation Strategies for Buyers with Matt SutterDuring this 45 minute session we'll share all of the latest and greatest methods of generating and converting more buyers leads. This session focuses on where to find buyers and how to get in front of them at a faster rate, so you can take more market share as a team! This section is customizable to your business's needs and goals! Choose a different workshop option, if you'd like.
-
3:30 | MastermindsShare your a-ha's from today and build actionable steps to implement your key takeaways!
-
4:30 | Team Activity - OptionalUnwind from the day with your teammates! Enjoy team activity to wrap up the Live Unreal Team Advance - this could be a happy hour, potluck, or whatever fits the culture of your organization! This is optional and not included in the Live Unreal Advance pricing.
-
12:45 | Check InCheck in with your Leadership/Operations team, grab a seat, get settled and get ready for an Unreal experience to prepare you and your business for the upcoming year!
-
1:00 | Welcome Glover U & Isms ActivityOver the next 45 minutes, Jeff will set the stage for what we are going to accomplish together as a group today. Ground rules will be shared and expectations will be laid out so that everyone feels comfortable and excited for a great day! We will then start the "ism's" activity that gives you a peek into the winning philosophies used by Jeff and his team!
-
1:45 | Culture is Production & Live Unreal FormulaThe Culture is Production section is designed to uncover everyone's TRUE professional and personal goals. This section can be customized to your own business's needs! Check out the Workshop Options we've listed.
-
3:00 | Mindset BreakRelax, reset, recharge. Spend this 15 minute break however you'd like!
-
3:15 | Finding Your True NorthDuring this 60 minute session, we will inspire and motivate you to take your business to the next level. This one is all about personal growth and maximizing your inner and outer potential!
-
4:15 | Lead Generation Strategies for SellersDuring this 45 minute session, we will share all of the latest and greatest methods of generating and converting more seller leads. This session focuses on where to find sellers and how to get in front of them at a faster rate so that you can take more market share!
-
5:00 | Closing & Sharing A-ha'sShare your a-ha's from today and build actionable steps to implement your key takeaways!
LEARN THE EXACT STRATEGIES THAT JEFF & HIS LEADERSHIP TEAM ARE DEPLOYING RIGHT NOW TO TAKE MARKET SHARE AS THEY WORK TOWARD BECOMING THE #1 REAL ESTATE MODEL TO FOLLOW IN NORTH AMERICA!
THE VENUE
FORT LAUDERDALE MARRIOTT HARBOR BEACH RESORT & SPA
Embrace beachfront living in style. Nestled along a quarter-mile stretch of pristine private beach, this hotel effortlessly blends laid-back tropical tranquility with signature Marriott service. Enjoy its perfect location near the shops, dining and nightlife of Las Olas Boulevard.


TRAVEL
Attendees are encouraged to book their flights to the Fort Lauderdale/Hollywood International Airport (FLL), just 6 miles from the venue - a 16 minute drive. Alternatively, attendees may opt to travel using the Miami International Airport (MIA), approximately 40 minutes from the venue.
In addition to airport travel, Fort Lauderdale is serviced by the typical rental car companies, taxi cab, Uber and Lyft.
TICKETS
*Qualifications must be met.
FIND OUT IF YOU QUALIFY
Join this exclusive group of top real estate industry leaders.
QUALIFICATIONS
This is an exclusive event (capped at 250 attendees) for BROKERS, OWNERS, TEAM LEADERS, LEAD AGENTS, MANAGERS, DIRECTORS. You must have a minimum number of associates that report directly to you AND a certain level of sales volume in order to qualify to attend.
Tickets will be sold on a first come, first served basis, however, purchasing a ticket does NOT guarantee admission. We will be keeping the LeadUp event to leaders of high producing teams and brokerages ONLY and will be pre-screening every ticket sale for production AND current team/broker agent count. We may reach out to you after your purchase to collect more information. If you are not qualified to attend (yet), your ticket will be fully refunded to you.