50% of Sellers Decide Before You Arrive… Are You Losing Listings?
- Jeff Glover
- Feb 4, 2025
- 1 min read
If you joined me on yesterdays webinar then you got a sneak peak into the PLACS process for becoming a strong listing agent (watch the replay here) and whether you did it not, here is the start of it spelled out for you...
Lets Start with the P in P.L.A.C.S.
P- Pre-Appt Process, Routine and Marketing
Yesterday, I spoke about 50% of a sellers decision today is made PRIOR to you even arriving to the appointment so its important that we take extra time to make sure our marketing and processes are dialed in in the below areas, as they make up the 50% that happens prior to.
Online Reputation
Social Media Perception
Reviews
Mass Adv
SM Lead Spend
Youtube Channel
FB Group Activity
Database Marketing
Hybrid Farming
Physical Pre Appt Package
Tomorrow, I will start diving deep into the above but in the meantime, I want you to start thinking about your current pre-appt process and marketing. How would you rate it? If it's a 7 or below, you're losing out on listing leads and listing conversion but the good news is, I'm here to help you with it.
We start SalesRocket session 1 in the Twin Cities today (Edina, MN) so if you're reading this and you're within an hour from Edina, get on the website right now and grab a seat to join me for the next 6 weeks. Just navigate to the SalesRocket Live page.
Números Que Más Salen es un recurso interesante para quienes disfrutan consultar estadísticas y tendencias. También me pareció inspiradora esta entrevista sobre los patinadores que representarán a Armenia en los Juegos Olímpicos de Invierno 2026. Les deseo mucho éxito y felicidades por este importante logro deportivo.
Cảm ơn tác giả đã chia sẻ những kinh nghiệm rất thực tế dành cho người làm bất động sản. Mình đặc biệt đồng ý rằng ấn tượng đầu tiên của khách hàng thường được hình thành trước cả buổi gặp mặt, vì vậy việc xây dựng uy tín trực tuyến, quản lý đánh giá và phát triển thương hiệu cá nhân là vô cùng quan trọng. Đây là những kiến thức hữu ích cho bất kỳ ai muốn nâng cao hiệu quả bán hàng. Ngoài việc đọc các bài viết chuyên môn như thế này, mình cũng thường theo dõi xổ số miền nam hôm nay để cập nhật thông tin mỗi ngày. Chúc website tiếp tục phát triển và…
Your article kept me engaged from start to finish. The way you presented complex information so simply is remarkable. just be patient
I've always believed in doing my homework before any listing appointment, but I never thought about it as systematically as the P in PLACS. Treating it like a devil hunter approach — going in with a complete strategy before you even arrive — really does change the dynamic. The 50% stat makes you realize how much is decided in those first moments.
Whoa, this is such a good point. I never really thought about how much of the decision happens before I even walk in the door—definitely gonna rethink my pre-appointment game now. Riddle School